Campaigns that have impact are made up of a series of actions that capture attention, tell a compelling story, and build unstoppable momentum.
From demonstrators marching backwards to get around anti-protest laws in 1909, to Extinction Rebellion building a four-metre high burning koala puppet in 2021, Australians have long used creativity and art in the pursuit of social change.
Creative activism makes the most of one of the few resources social movements have in abundance: the ability to come up with imaginative means to challenge, resist and solve social problems.
Done well, it can make advocacy more powerful, engaging and enjoyable.
But creativity alone isn’t enough. Effective campaign tactics are strategic. They seize moments of political opportunity, bring more people into the campaign, tell a bigger story of change and put meaningful pressure on those with the powerholders to act.
In this Skills Seminar, we'll explore how both creativity and strategy come together to turn people power into impact. You will leave the session with fresh perspectives, bright ideas and practical tools to design actions that engage people, build momentum and help win social change.
LEARNING OUTCOMES
This session will:
Introduce important concepts including action logic, dilemma demonstrations, and noncooperation.
Share inspiring examples of art, song, characters, stunts and spectacles from progressive history and recent happenings.
Provide an opportunity to practice tools for designing, choosing and evaluating campaign tactics.
DATE AND TIME
The webinar will take place on Monday, 19 October – 1:00PM to 3:00PM AEDT via Zoom.
COST
This webinar will be a paid session offered at a tiered rate based on organisational size and capacity.
$25+GST: Small Nonprofit | Individual – For nonprofits with an annual revenue of less than $500K.
$50+GST: Regular Nonprofit – For nonprofits with an annual revenue between $500K and $3 million.
$75+GST: Large Nonprofit – For nonprofits with an annual revenue of more than $3 million
$100+GST: Full Price – For government, political offices, social enterprises, b-corps and businesses servicing the non-profit sector.
The webinar is offered at no cost to First Nations people, people with disability, people of colour, refugees and people with lived experience seeking asylum and unwaged activists.
SPEAKERS
Iain McIntyre
Iain McIntyre is a social and labour movement historian and author. Alongside producing radio documentaries, podcasts and audio tours he has written and edited twelve books, including How To Make Trouble and Influence People: Pranks, Protests, Graffiti and Political Mischief Making From Across Australia (PM Press, 2013) and Environmental Blockades (Routledge, 2021).
Holly Hammond
Holly Hammond has 35 years of social change experience, with 15 of those years spent supporting movements to be more effective through training, facilitation and coaching. She directs The Commons Social Change Library, the world’s favourite website for activist learning.
ACCESS INFORMATION:
Zoom: We will be meeting via Zoom. If you have access to a computer or laptop, we recommend you join the webinar by computer to make navigating the materials and content easier.
Resources: During the webinar we will use the screen share function to share slides.
Early access to slides: A view-only version of the slide deck can be supplied early if this supports your participation. Any copies of the slides provided will include alt-text / image descriptions. Some guest speaker slides cannot be provided in advance. If you need early access to materials, please mention this in the ‘access needs’ question when registering.
No breaks: There won’t be any breaks during the webinar. However we will share the webinar recording with everyone afterward, so feel free to step away if you need a break.
Captions: We will have live captioning during the webinar.
Auslan interpretation: If you need Auslan interpreters, please let us know when registering. Because of the high demand for interpreters, we cannot guarantee interpreters will be available, especially if registering less than a week before the training.
Chat: This training includes use of the chat and Q&A functions in Zoom. Participants will be asked to introduce themselves in chat, and to enter responses in the chat throughout the training.
Tech and access support: The Australian Progress team will be able to assist with any tech support, including Zoom, the slide deck, and access.
When you register for the event, we will ask if you have any access needs. If you need something in place that is not already arranged, or if you need more information about any part of the event, we will work with you to provide that.
You can also reach us directly about access by reaching out to us at info@australianprogress.org.au.