The Corporate Campaigning Masterclass is a two-day training on how to win campaigns targeting corporations.
From getting banks to pull out of environmentally-risky projects, to boycotts that force better labour rights, and organising shareholders to change corporations’ policies, you'll get to hear from people who have won some of the biggest corporate campaigns around Australia. In addition to case studies, the masterclass explores corporate structure and campaign strategy, alongside skill building workshops shareholder activism, brand pressure, organising staff and litigation.
This training will be delivered online.
OUTCOMES / SKILLS
Understanding the theory and strategy behind corporate campaigning
Using a wide range of corporate campaigning tactics including shareholder activism, strategic litigation, industrial action, brand pressure and organising employees
Learning from case studies from across the movement
Building a network of peers working on corporate campaigns
key dates
The Corporate Campaigning Masterclass will be delivered online via Zoom over:
Wednesday, 17 March
Thursday, 18 March
The training will take place in the following time zones:
10:00AM to 5:00PM AEDT
9:30AM to 4:30PM ACDT
9:00AM to 4:00PM AEST
8:30AM to 3:30PM ACST
7:00AM to 2:00PM AWST
12:00PM to 7:00PM NZDT
team registrations
Please note that due to the cohort-style format and peer-learning in the training, team registrations are limited to up to five people.
LEAD TRAINER
Adam Knobel
Deputy Chief Executive Officer
Adam is an experienced non-profit leader who has worked on public education, community health, and LGBTIQ+ reforms. Previously, he worked as Communications and Campaigns Director and Acting Chief Executive Officer at the Foundation for Alcohol Research and Education, working across public policy advocacy campaigns and large-scale health promotion programs. He was also the Digital Campaign Director at Australian Marriage Equality and was recently the Communications Director at Yes23 to support during the Voice referendum. His passion is building the capacity of social change advocates across communications, strategy, organisational development, and change.
COST:
$350+GST: Small Nonprofit Concession – For nonprofits with an annual budget of less than $500,000.
$600+GST: Regular Nonprofit Concession – For nonprofits with an annual budget between $500K and $3 million.
$800+GST: Large Nonprofit Concession – For nonprofits with an annual budget of more than $3 million
$1,000+GST | Full Price — For government bodies, education, social enterprises and organisations servicing the non-profit sector.
$350+GST | Individual — For individuals and grassroots changemakers who are not affiliated by an organisation or movement.
To ensure more equitable access across our trainings and events, a limited number of full and partial scholarships ($170+GST) are available to grassroots advocates, community groups and start-up/small organisations. We welcome and prioritise scholarship applications from First Nations people, people with disability, people of colour, people with lived experience seeking asylum and unwaged changemakers. To apply for a scholarship, please complete an application here or contact us at info@australianprogress.org.au.
TEAM REGISTRATIONS
Please note that due to the cohort-style format and peer-learning in the training, team registrations are limited to up to five people.
TESTIMONIALS:
Great presenters to learn from, a fabulous cohort to learn from, a missing gap filled, and a world of opportunity to target corporates and create change - this class will benefit new and experienced campaigners alike - Lindsay Soutar, Greenpeace
The Corporate Campaigning Masterclass gave me a great overview of the possibilities in corporate campaigning, and ideas on actions you can take right away. There is a lot of knowledge in the NGO sector on how to operate in the political sphere, but this workshop teaches how to deal with corporations and capital. Learning how to use staff and investors was very useful – Rune Woldsnes, The Great Australian Bight Alliance
ACCESSIBILITY
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Zoom - During the masterclass, we will be meeting via Zoom. If you have access to a computer or laptop, we recommend you join the training by computer to make navigating the materials easier. See here for accessibility documentation for Zoom; including a list of keyboard shortcuts here.
Video norms - During the masterclass, we will encourage everyone to have your cameras on if you feel comfortable, but we will not require you to do so.
Chat - On Zoom you will be able to use the chat function. Participants will be asked to introduce themselves in chat, and to enter responses in the chat.
Captions - We will have auto captions enabled in Zoom.
Google Docs and Digital Documents - We will be sharing training materials over Google Drive, Google Docs and Google Slides. All documents, forms, and surveys will be provided in accessible formats. During the masterclass we will use the screen share function to share slides, as well as navigating between Zoom and an interactive slide deck.
Early access to slides - A view-only version of the slide deck can be supplied early if this supports your participation. Any copies of the slides provided will include alt-text / image descriptions.
Post-training resources - We do not supply recordings from our online training as standard, but can record sections of the workshop if needed to facilitate your engagement. You will receive a copy of the presenter slide deck, interactive slide deck, and other resources. Where video or audio content is included during the training or in any of the resources, we will provide audio descriptions, captions or transcripts as needed.
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Setting norms - As a cohort, we will also set expectations at the start of the training to ensure everyone can comfortably participate in the workshop.
Breaks - Breaks will be organised regularly throughout the training including meal breaks.
Breakout rooms - This training regularly uses breakout rooms, with group sizes ranging from pairs, through to groups of 5-10 for discussions and workshop activities.
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Guest speakers - Any guest speakers and trainers will be notified about any access needs ahead of time, and we will do our best to ensure that speakers are briefed to ensure their presentations are accessible.
Other additional support - In the registration form, we will ask you for your access needs. If you require something in place that is not already arranged, or if you need more information about any part of the workshop, we will work with you to provide this.
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If you have any questions about accessibility, please contact us at info@australianprogress.org.au.